My Work

A woman with a ponytail and earrings filming on her phone at a large sports stadium filled with spectators.
Hello!

I help brands grow through strategic storytelling, content production, and live event execution.

I’m a content and production leader with experience building brands from zero and scaling them through culturally relevant creative and smart distribution. Most recently, I served as Director of Content for the Austin Gamblers (PBR), where I built the team’s digital presence from the ground up—growing its combined social following from ~5,000 to more than 307,000 across platforms. Check out the team’s pages below.

My work spans content strategy, influencer marketing, and end-to-end production. I lead projects from concept through delivery, managing photo and video shoots, talent partnerships, and multi-platform execution. I handle vendors, talent contracts, logistics, and production timelines to ensure cohesive, high-impact storytelling.

I partner closely with brands, agencies, and internal teams to deliver turnkey executions—whether that’s content management, campaign production, or live event storytelling—always with a focus on clarity, consistency, and growth.

In addition to consulting and brand partnerships, I’m open to in-house content leadership roles with teams that view content as both a creative space and a growth engine.

Austin Gamblers’ Channels:

Let’s create together.